Sunny Leone who is currently enjoying her Bollywood journey is making brands excited and one that is all about bling bling! Sunny Leone is all set to be the showstopper for jewelry brand ‘Apala by Sumit’ on the first day of the forthcoming edition of the India International Jewellery Week (IIJW), starting July 14.
The actress says she is excited to become a “royal tribal queen” on the ramp.
“I am very thrilled and privileged to be the show-stopper for Apala by Sumit at IIJW. For the first time I am going to experiment with my look completely and turn into a royal tribal queen which will be a paradigm shift from my image,” the “Ragini MMS 2″ fame actress, said in a statement
“It’s going to make me feel inherently royal and rustic. I find the jewelry pieces so alluring and enticing that I would be the happiest person to possess the collection,” she added.
Jewelry designer Sumit Sawhney, who is behind the brand, says the collection will be “an evolution” by fusing the tribal and the royal styles.
“Apala means the ‘most beautiful’ in Sanskrit. This exquisite silver jewelry collection with 22-carat gold layering incorporates the richness of the royalty and the audacity and rugged styling of the tribals.
“This collection will have the finesse and the preferred gemstones of the crowned heads and the whimsical character of the tribal roots. It will be all about conviction, and a look that screams lavishness,” said the designer.
The brand’s creations have earlier been adorned by celebrities like Deepika Padukone, Vidya Balan, Shraddha Kapoor, Mugdha Godse, Lara Dutta and Lisa Haydon. Now another has been added to the list of showstoppers! Sunny Leone! The event is all set to launch on the 14th of this month for IIJW!