Posted on July 12, 2016 at 7:17 am

Featured Music What's Happenin'

Rukus Avenue Releases "Sold" soundtrack!

Sold” is a movie about Human Trafficking, directed by Academy Award Winner Jeffrey D. Brown, Producer Jane Charles, and Executive Producer Emma Thompson. Starring Gillian Anderson, David Arquette, and Sushmita Mukherjee,Sold” won the audience award at the London Indian Film Festival.

Sammy Chand’s recent work as Music Supervisor of the film “Sold” has engaged his passion in the fight against Human Trafficking. He also worked alongside John McDowell on the film’s score. Sammy’s Los Angeles based label Rukus Avenue, the first of its kind in North America, has released the soundtrack to “Sold” which is now available worldwide.

The film “Sold” has been heralded worldwide by organizations like the United Nations for bringing awareness about the horrors of Human Trafficking. The soundtrack features music from artists Sammy Chand, John McDowell, Salim-Sulaiman, Michael Franti, Cappadonna, Tajdar Junaid, Dj Cheb i Sabbah, David Starfire, Sunidhi Chauhan, and Midival Punditz.

Sammy Chand’s brand of music combines a distinct mix of elements from around the world. His music has been featured in shows like The Oprah Winfrey Show, So You Think You Can Dance, No Reservations, America’s Most Wanted, and over 50 other film and television programs around the world. His groundbreaking Indian hip hop sound has been noted by the Smithsonian Museum, The NY Times, The Hindustan Times, MTV, BBC, WNYC, and KCRW, including the subject of several books about the emergence of his pioneering accomplishments in the genre.

Sammy’s collaborations include work with the Wu Tang Clan, Rahat Fateh Ali Khan, Satinder Sartaaj, Michael Franti, Tisha Campbell Martin, Karmacy, Ozomatli, Chali 2na, Divine, Asha Puthli, Kanwar Gill, Rasika Mathur and many other talented artists. Sammy was born in London, and is a past recipient of the Los Angeles Citizen of the Year Award for his work with the Red Cross.