Posted on July 7, 2013 at 2:03 am

Bollywood Featured Music What's Happenin'

Get your dance on with Anita Lerche to ‘Sammi’

A lot of bhangra fans have heard of her and many of you will be surprised to know where she is from. She has already taken and shaken the Bhangra scene by storm with her porcelain skin and ability to sing a language which is not her own and she has already impressed many legendary punjabi singers.

Anita Lerche brings a new feel to Punjabi culture with her new single Sammi! She is now she’s ready to impress the masses with her sophomore album Sadke Punjab Ton. Having already collected over 5 million views on the album’s title song! Now that’s impressive! Anita Lerche hails from Denmark. Since the release of her first Punjabi album Heer From Denmark in 2006 Anita has been touring the world, received numerous Awards and Honours and featured on several music collaborations.

 

 

'Sammi' Artwork

Her new song “Sammi” is recognized as a folk dance, which is done by the women of Punjab. It’s a dance performed in circles and calls for the ladies to be dressed in colorful lenghas. Anita brings the whole scene to life in her new music video with a dose of romance.  Sammi is recognized as a folk dance, which is done by the women of Punjab. It’s a dance performed in circles and calls for the ladies to be dressed in colorful lenghas. Anita brings the whole scene to life in her new music video with a dose of romance. The clip evokes a sense of nostalgia as Anita uses music as a medium to conserve culture.

“Film Director Harjit and lyricist Dr. Tejinder Harjit have guided me and taken me through the most beautiful and colorful journey of my life while creating Sammi. Striking a cord inside my heart it almost felt like I once upon a time could have been this Punjabi kuri myself. Together with the talented Music Director Gurmoh we have made Sammi come to life with the notes from the past blended with the sound of today.”

Sadke Punjab Ton is a direct reflection of Anita’s love and passion for Punjabi culture. With each mustering emotion, Anita will be presenting a visual capturing all our attention to take this journey with her.

Sammi is Anita Lerche’s homage to the ladies who brought a rich layer to the culture through music and dance. Check out her new track on iTunes! Are you loving the dance and amazing moves by Anita? Get your Sammi and bhangra moves on with Anita and be sure to follow her at @anitalerche. We were amazed to see a singer who isn’t Punjabi sing such beautifully! What are your thoughts on the video and song? Drop us a line and let us know!