Posted on November 3, 2012 at 12:42 am

Events Music What's Happenin'

Jay Deala releases "Lately!"

After fan favorites like “Summertime,” “Serious,” and “Vida Tropical,” urban Asian artist, Jay Deala brings you his 4th video single “Lately!”  

“Lately” features R&B sensation GEEK and another rapper from Toronto, SF Merlo. Another smash hit produced by Phantom Beats, Jay Deala’s smooth delivery and deep tone relaxed flow fits perfectly in the pocket of the harmonious union of sub-woofer crushing bass, sharp crisp kicks and a soothing pattern of piano chords. The bridge and hooks masterfully and soulfully delivered by GEEK really brings out intense emotion and feeling throughout the whole track. Social and economic pressures of everyday life simply freeze for a moment when listening to this track. “Lately” by Jay Deala is simply just a great feel good track.

Electric Mango Films created the video portraying Deala‘s feel-good track. Visuals have been portrayed in a 1950’s setting and were color corrected perfectly to the nostalgia of high society from that time frame. Verdi Banquet Halls was transformed into sets similar to a Hollywood style movie shoot in order to complete this video and a special recognition and appreciation goes out to all the cast and crew involved in being a part of the creation of such an amazingly fantastic unique video.

 

There was even a grand event in honor of the release for the music video! Be sure to keep it locked on Urban Asian to find out more on Jay Deala!