Posted on March 21, 2012 at 6:42 pm

Events Featured What's Happenin'

Sachin Tendulkar Featuring on Coca-Cola Cans

To honor the legendary cricketer, Sachin Tendulkar, for the historic 100th century the soft drink company Coca Cola will be featuring their brand ambassador on its cans!

Earlier in 2011 nine cans in different colors have been released in the market which displayed the images of centuries personally hand-picked by Tendulkar. The tenth limited edition golden can was on wait for Sachin Tendulkar‘s 100th hundred in international cricket.

Atul Singh, the president and CEO, Coca-Cola India and South West Asia said:

Sachin has spread happiness and joy ever since he held the cricket bat in his hand. It is not just his on field achievements but also his off field conduct which makes him a role model for millions of people around the world. Today he sits at the pinnacle of international cricket and we at Coca-Cola India compliment and salute his achievement of the 100th hundred. Sachin is a part of the Coca-Cola family, and our entire system joins the country in the revelry and celebrations, by releasing the special edition Coca Cola ‘happiness’ cans our tribute to the master.”

Watch out India for Coca Cola’s Sachin Tendulkar cans!