Pooja Chopra joins Akshay Kumar for Happy Heart India – an initiative of Asian Heart Institute that gives a chance to 200 underprivileged children to receive free heart surgery.
Akshay Kumar launched the campaign on 7th April – World Health Day, and actor Pooja Chopra came on board soon after, to encourage India to follow healthy heart habits.
The campaign urges readers to ‘Save a Heart’ by nominating an underprivileged child they may know, who is below 12 years of age and needs a cardiac surgery but has no means to pay for the surgery.
The campaign #HappyHeartIndia is built around multiple content pillars through interviews that will amplify the importance of inculcating healthy heart habit.
Speaking about the initiative, Akshay Kumar shared:
“I am delighted to take this message of ‘have the heart to save a heart’ all over India. This campaign is about surgical interventions for the underprivileged- in the spirit of community service.”
Actor Pooja Chopra, former Miss India and Miss World beauty with a purpose added:
“Its high time we defined the behaviours and habits we need to adopt if we are to become happy citizens of a hearty India. The age of onset of heart disease is getting younger, and this is a cause for grave concern.”
Speaking about the campaign, Dr. Ramakanta Panda, the Chairman of the Asian Heart Institute said:
“It gives me immense pleasure to launch the campaign and receive unconditional support from one of Bollywood’s biggest stars, I am happy that Pooja Chopra, an actor with a good giving heart and a deep commitment to fitness, has also come on board.”