Kangana Ranaut Visits Amrapali Store for ‘Manikarnika’ Promotions
Leading up to the launch of the movie ‘Manikarnika’ on January 25th, lead actor Kangana Ranaut visited the Amrapali store at Taj Mahal Palace Hotel, Apollo Bunder in Colaba, Mumbai for her movie promotions and to unveil the first looks of Amrapali X Manikarnika collection.
Kangana is known to be a huge fan of the brand and has sported Amrapali creations on several occasions. In the movie, along with Kangana, the rest of the film’s cast will also be seen wearing the jewellery to exemplify their roles and characters. At the event, celebrity actor Kangana Ranaut showcased her favorite piece from the collection at the store and expressed her heartfelt thanks for this association. She further mentioned that she has a massive collection of jewellery from Amrapali which she is stowing since 21 years, that is itself a wedding collection for her.
Talking about the collaboration, CEO and Creative Director of Amrapali Jaipur, Tarang Arora said,
“We are elated to add yet another iconic film in our portfolio. It will be exhilarating to watch Kangana emanating the persona of a majestic queen and a fearless warrior wearing our jewellery. Kangana has been an avid lover of the brand and has sported our jewellery at innumerable occasions hence, when Manikarnika came to us, we didn’t have to think for a second. We have created an expansive collection of 955 pieces in over 700 different styles, and our designers and artisans have worked tirelessly to achieve the desired aesthetics.”
Amrapali has been one of my favorite brands since a long time now. They are known for their exquisite and intricate jewellery pieces and have a universal appeal. It was a pleasure to collaborate with a brand which has such a strong heritage and inimitable craftsmanship. A large part of the appreciation goes to Amrapali that helped the movie look so authentic and captured the essence of this period movie. All the pieces helped lend credibility to the characters in the movie and the collection is undoubtedly one that fashion followers will definitely bow to” says Kangana Ranaut.
The collection includes gold plated silver embellished earrings, ear cuffs, neckpieces, statement rings and mathapatti available across Amrapali stores and on tribebyamrapali.com, the price range from 2,000 INR to 200,000 INR.