Posted on March 3, 2016 at 11:01 am


#BCL: Anita Hassanandani and Sikandar Kharbanda’s ultimate face-off!

The launch of the official Frooti Box Cricket League game saw a burst of fun and excitement as the league teams had a virtual face-off before the beginning of the Frooti Box Cricket League season. Anita Hassanandani and Sikandar Kharbanda were seen at their gaming best as they battled it out, virtually, for the top spot at the launch event. Anita Hassanandani, Additi Gupta, Soni Singh, Himanshoo Malhotra, Vahbbiz Dorabjee, Meghna Naidu, Digangana Suryavanshi, Nandish Sandhu, Paaras Madaan, Rajiv Thakur, Jasvir Kaur, Aslam Khan, Alok Narula, Sudeepa Singh and Sikandar Kharbanda among many others celebrated the launch of the official Box Cricket League game created by Hungama.

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Coming on board as the official digital and gaming partner of season 2 of the Frooti Box Cricket league, Hungama has tied-up with Balaji Telefilms and Marinating Films to launch the official Box Cricket League game. As the second season is just around the corner, fans of the league have the chance to get a first-hand taste of the Box Cricket mania with the launch of its official game.

​Virtually stepping in the shoes of their favorite celebrities, the official game allows fans to play challenges in their favorite team and celebrity’s avatar. Fans can choose to play the game as Rannvijay Singh from Chandigarh Cubs, Sara Khan from Rowdy Bangalore, Shakti Arora from Kolkata Baabu Moshayes, Divyanka Tripathi from Pune Anmol Ratan, Karan Wahi from Delhi Dragons or Kamya Punjabi from Jaipur Raj Joshiley, Nandish Sandhu from Ahmedabad Express, Ritvik Dhanjani from Chennai Swaggers, Rashmi Desai from Lucknow Nawabs and Mouni Roy from Mumbai Tigers among many others. The game is available on both, Android and iOS (launching soon) platforms in two modes – Endless Mode and Challenges Mode. The game is also available to Tata Sky DTH subscribers in Tournament mode and Airtel DTH subscribers in Tournament and Challenge modes.

The official Box Cricket League game, powered by Hungama, India’s first and largest on-demand digital entertainment destination, is a fast paced cricket game where you can take up challenges as a batsman, eventually powering the team to victory. It is a side-view game which begins with the batsman ready in his stance. The number of runs scored will depend on the timing of the shot played. In the process, players will also win coins as they win more matches, which can then be used to buy power-ups. Box Cricket League mania will hit fans virtually as they can keep score over their leaderboards.

The launch of the official Box Cricket League game was held at Link Room Banquets, the official Venue Partners, in Bandra West.

Speaking about the launch of the game, Siddhartha Roy, CEO of said,

“We are thrilled to partner with Balaji Telefilms and Marinating Films as the official digital and gaming partner for Frooti Box Cricket League. The idea behind the game was to engage Box Cricket League fans and provide them a virtual experience by playing the game in their favorite television celebrity’s avatar. With this game and association, we look forward to providing an amazing digital experience to both Hungama consumers and Box Cricket League fans.”

Mr. Sunny Arora, Director – Marinating Films and Conceptualizer of Box Cricket League, said,

“We are happy to associate with Hungama to create the official Box Cricket League game. Hungama is a digital company that has explored various aspects of the digital platform and brings something new to Frooti Box Cricket League with this game. The official Box Cricket League game epitomises all that Frooti Box Cricket League is and brings a hands on experience to fans. I have tried the game and enjoyed playing it. This year with multiple activities in our bucket for Frooti Box Cricket League, we hope to extend its experience across mediums.”

Raj Nayak, CEO of Colors – Viacom 18 said,

“It gives us immense pleasure to be associated with the Frooti Box Cricket League season 2 and its entire team including Marinating Films and Balaji Telefilms. With this association we are glad to bring to our channel exciting new programming to connect with our audience, which has always been our aim. Adding to the growing levels of excitement surrounding the Frooti Box Cricket League, the launch of the official game created by Hungama will add yet another platform for fans to experience the BCL fever. The game has great graphics and features, we have enjoyed playing it during its beta phase, I hope our audience and BCL aficionados enjoy the official game by Hungama as much as we have.”

“With the BCL season kicking off, the official Box Cricket League game created by Hungama, is surely an interesting way to connect with our fans & to add to the fun of the league altogether. I am excited to play the game on and now off field too. It’s a cool game for cricket enthusiasts as well because the look and feel of the game is great with vivid animation.”

said Kamya Panjabi, owner of Jaipur Raj Joshiley.

BCL begins March 5th