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Even though the festive season has come to an end, television shows continue to keep the celebratory spirit glowing with their vibrant and emotional sequences. Adding color, charm, and nostalgia, these festive episodes not only entertain but also rekindle emotions and relationships, says Parth Shah, co-founder of Studio LSD, which currently has shows like Tumm Se Tumm Tak on air.
“Festivals are not just events we celebrate once a year—they are woven into the rhythm of our lives,” Parth shared.
“Each festival carries deep meaning, but at its heart, it’s about bringing people together, stirring emotions, and reconnecting us with our roots. When we portray that authentically on screen, it strikes a chord because it feels genuine. It’s about rediscovering relationships, reviving old memories, and expressing new emotions.”
He further added,
“That’s what makes these sequences so touching and relatable. The audience doesn’t merely watch them—they live those emotions.”
Parth pointed out that during festive episodes, viewers often feel more connected to the characters and their stories.
“When a family gathers for a festival, every emotion surfaces—joy, love, laughter, forgiveness, and even long-buried pain. Such scenes allow characters to reveal their truest selves. Viewers see glimpses of their own families in those moments—the rituals, the gestures, the emotions—and that deepens their connection to the story. These are the scenes that keep audiences waiting eagerly for what comes next.”
Interestingly, festivals also become the perfect backdrop for pivotal story twists. Parth explained,
“A festival is already an emotionally charged setting—there’s joy, nostalgia, and sometimes underlying tension. So when a major reveal or turning point unfolds, it feels natural and powerful. The contrast between celebration and conflict often creates some of the most memorable moments in storytelling.”
However, achieving the right balance between grandeur and emotional depth is not easy. Parth calls it “the creative challenge of balancing scale with soul.” He elaborated,
“The sets, costumes, and music bring beauty to a scene, but they must always serve the story. We pay attention to every visual detail—the lighting, the color palette, the choreography—so that each element enhances the emotion rather than overpowering it. The goal is for audiences to admire the visual splendor but remember the feeling behind it.”
Creating such sequences, Parth emphasized, is always a collective effort.
“It all starts with understanding what the festival represents emotionally in the narrative. Once that’s clear, every department—writing, direction, art, and music—builds around that essence. From the lighting to the background score, everything is designed to make the audience feel the warmth and spirit of the festival. That’s when a scene becomes more than just a visual—it becomes an experience.”
Parth concluded by saying that Indian festivals reflect the very soul of the nation.
“When we portray them authentically, they resonate even with audiences who may not share our culture. The values of love, family, faith, and hope are universal. It’s heartening to see our traditions and emotions touching people across the world through storytelling.”
