Menu
When Masaba Gupta attended Sabyasachi’s global high jewellery launch in New York, it was a moment that brought her fashion journey full circle.
Dressed in white, Masaba kept her look understated for the occasion. But beyond the outfit, her presence at the launch was significant given her long-standing association with Sabyasachi, who was part of her story right from the early days of her career.
A 2009 photograph of the two offers a glimpse into that early association. Years later, Masaba has built a label and identity of her own, becoming a familiar name in Indian fashion, particularly for her bold prints, contemporary silhouettes and approach to occasion wear.
The journey from being one of Sabyasachi’s early muses to establishing herself as a designer in her own right makes for an interesting full-circle moment. While her design language is distinctly her own, Masaba has consistently found ways to bring together Indian influences and a more modern sensibility.
Her growing presence in celebrity wardrobes has also put her label firmly in the occasion-wear conversation.
From Alia Bhatt’s Ganpati looks to other celebrity appearances, Masaba’s designs have found favour with those looking for Indian wear that feels traditional without being predictable.
Her appearance at the New York launch brings the story back to where it began. What started as an association early in her career has evolved into a journey of building her own name in Indian fashion.
