ZEE5 announced its partnership with Samsung, the largest selling and most trusted consumer electronics brand. With this partnership, ZEE5 will be available for viewing on all Samsung Smart TVs.
As per the association with Samsung, ZEE5 will be featured in the recommended section to enable easy access for users. This partnership will enable Samsung Smart TV users to access ZEE5 content library depending upon their subscription status.
Manish Aggarwal, Business Head, ZEE5 India said:
“Smart TVs are the future of television viewing and as an evolving platform, we consistently strive to keep up with the viewers changing preferences. We believe that owners of Samsung Smart TVs have a keen eye for quality and are willing to invest in a good viewing experience. The technology of Samsung coupled with the content repertoire of ZEE5 will ensure an incredible viewing experience for our subscribers.”
Mr. Rajeev Bhutani, Senior Vice President, Consumer Electronics Business, Samsung India said:
“Consumer-centric approach and meaningful innovation have always been the driving factor for everything we do at Samsung. We are happy to have ZEE5 on our Smart TVs and this partnership is a yet another step towards our ‘Make for India’ commitment.”