Shop Qatar, a month-long fiesta happening in Doha organized by Qatar Tourism saw a magnificent show by Bollywood designers such as Vikram Phadnis, Archana Kochhar and Mandira Wirk. The direction of the Bollywood Fashion Show was done by Indian Fashion Choreographer Lokesh Sharma.
Lokesh, who hails from Delhi and has his roots from the artistic pink city not only directed the show but took a step and was the only Indian representative for promoting Indian Culture at Shop Qatar Festival. At the Shop Qatar he is promoted Indian handicrafts, hand embroidery, hand block printing, handmade lakh bangles and jewelry and leather shoes via installations and activations.
“It’s an honor to be here in a different country, showcasing the best of designs from your country. Also it was a great experience working with fashion legends such as Vikram Phadnis, Archana Kochhar along with Bollywood diva Kareena Kapoor Khan.”
The show was organized by Rahat Mansoor Ali, with designers and talents from more than 15 countries displaying their art.
Lokesh Sharma started his career as a fashion show choreographer at the age of 19. He is a familiar name in not only the fashion circuit in India but also abroad. Lokesh Sharma has conceptualized and choreographed Fashion Shows, Product Launches and Beauty Pageants across Indian and international platforms. To his account he has leading Indian and International Shows like Mercedes Benz Fashion Week Doha, India Fashion Week London, Arab Asia Fashion Week Dubai, India Fashion Week Dubai, Qatar Tourism Show Doha, Asian Designer Week India, India International Style Week and Jaipur International Fashion Week to name a few. He also has directed and conceptualised shows for many leading fashion designers and brands such as Ken Ferns.