Everyone is looking forward to laying their hands on the complete album of Anurag Basu and Pritam’s musical Jagga Jasoos. But as per a unique marketing strategy, the album will be available only a week after the film’s release.
Explaining the reason behind this, the film’s composer Pritam said:
“Jagga is a very special film and its music album has only 5 straight songs. The rest of the album contains almost 20 songs which are a part of the film’s story told in a sing song manner, and to release those 20 songs would reveal the complete content of the film.”
He further elaborated:
“So it was decided that unlike other films, the music album of JaggaJasoos will only be available after the film’s release.Once people have watched the film, they can understand the context of the songs without taking away from the story of the film. After the release of the movie, the audience can witness the visuals of this musical!”