Have you ever wondered what kind of food your favorite Bollywood celebrities indulge in? Do they venture out in the hunt of the perfect guilty pleasure or do they turn to their own kitchens for the ultimate comfort food? Starting February 22nd at 8 PM IST, Colors launches Farah Ki Daawat presented by Videocon, a first-of-its-kind television show, which will highlight food memories and anecdotes of revered celebrities from different walks of life. After having successfully taken the nation by storm as a choreographer, director, actor, reality show judge and TV host, film industry’s ultimate foodie Farah Khan will take over the mantle of a celebrity chef to showcase nuances of her personality which have never been seen before. Featuring celebrities like Abhishek Bachchan, Alia Bhatt, Shah Rukh Khan, Yuvraj Singh, Kapil Sharma, Malaika Arora Khan, Sania Mirza and Karan Johar among others. The show has been created and produced by Wizcraft International Entertainment.
Commenting on the show, Raj Nayak, CEO, Colors said, “Food has become such an integral part of our lives. At Colors, we are taking this thought forward with Videocon presents Farah Ki Daawat to bring to viewers the ultimate cooking-based television offering that will provide an uninhibited glimpse into the kitchens of some of the most respected personalities in the country. The show is a perfect addition to our bouquet of offerings for our advertisers, marketers and viewers, while furthering our proposition of showcasing content that enables cohesive viewing thereby making Colors a one-stop entertainment destination catering to their every need. We are happy to join hands with Videocon who have come on-board as the presenting sponsors for the show to collectively further our brand promise while reaching out to a larger audience base.”
Farah Ki Daawat is a cooking-based chat show which delves into multiple elements of the lives of celebrities encompassing their food journeys, quirks, secrets and guilty food pleasures. Every episode will provide an exclusive glimpse into what our favorite celebrities indulge in during their hectic schedules. Each episode will also feature guests who will play multiple roles including those of a sous-chefs and challengers to raise the entertainment quotient. Some of the guests who will feature on the show include television actors Sargun Mehta, Gautam Gulati, Sarita Joshi, Sana Khan, Pritam Singh, Rahul Mahajan, Karishma Tanna and Rashami Desai amongst others.
A lesser known fact is that Farah Khan first stepped into the kitchen at the age of 17 and there has been no turning back since then. Her signature dish is yakhani pulao. Her children’s favorite dishes are roast chicken and lemon pie and then there are some scrumptious dishes like tandoori chicken and rajma-chawal from some of Bollywood’s more revered kitchens, Farah Khan will provide viewers with some never-heard-before gossip pertaining to it all along with their recipes!
Speaking about her new stint on television, Farah Khan said, “I love cooking because it is quite calming and therapeutic. And by virtue of being a complete foodie, I also love feeding the people around me. But as they say, a lot can happen over food. Through Farah Ki Daawat, I hope to bring out the different traits of celebrities which viewers have only wondered about. Be it about the food that is cooked in their kitchens, or their own secret recipes about their favorite dishes, Farah Ki Daawat will be all about good food and unadulterated entertainment!”
Specially designed contests such as ‘Chef of the Week’ and ‘What’s in your Dabba’ will engage viewers through different activities thereby making the overall experience of the show more personal. The show will also feature a quick five question quiz, which will help you understand with which celebrity you share what eating habit with. It’s now easier than ever before for you to know if Shah Rukh Khan relishes gulab Jamun as much as you do and if Alia loves fish or not. Along with amazing recipes, Farah Khan will also share her tried and tested tips through a Facebook page, ‘Farah Ke Gharelu Nuskhe’. And for those who want a chance to get these tips straight from Farah herself, they can send their questions about food on Twitter during a special Twitter chat with her. With so much foodie awesomeness around, you better get ready for the best feast of your lives!