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The internet is a raging medium for anything topical going trending within seconds! However good this may sound, sometimes the very strength of the internet becomes its own evil. Recently Flipkart announced its Big Billion Day Sale leading to much anticipation and its own share of speculation given the promises made by the E-Commerce giant to those millions who logged in for this mega event! One click and everything failed leading to a social media outrage with consumers taking on the brand publicly, shamming it for its false promises and under preparedness.
http://www.youtube.com/watch?v=hRSq9GGRoyU&list=PLrkRSJr0e7R26KsnJC29f_
Taking a jibe at this major fall down, the Being Indian channel by Culture Machine-Digital Video Entertainment Company for the internet generation has come out with a video titled FlopKart’s Big Billion Fail, on their Being Indian channel. The video features an interaction between a real time consumer and FlopKart having a round of weird conversations! Right from the referencing of unavailable products to unrealistic promises, the video takes a shot at one of digital world’s biggest fiasco! OUCH! From Flipkart to FlopKart! Check out the video as it will give you a good ole’ laugh!
