Prayag Menon Styles The Attitude With Glitz And Glam at Gucci SS18 Collection for ELLE India Digital.
Qualified commercial pilot, Prayag Menon always loved fashion. His foray into the industry was incidental when he began styling shoots on his own at home, as an outlet for creative exploration. A rapidly developing portfolio and a strong sense of aesthetic were noticed by industry stalwarts which soon led to a full-time career in fashion.
Completely self-taught and with no formal training, Prayag draws creative inspiration from his perspective on lifestyle, aspiration and the people he interacts with. His work resonates a sense of neatness and refinement, with fashion always being the focal point.
Over the last four years, he has worked on significant projects in India including campaigns for Indelust, Huemn, lookbooks for designer labels such as Miuniku (LVMH Prize Winner), Shift by Nimish Shah, Bodice Studio (Woolmark Prize Winner) and Lola by Suman B. Prayag currently serves as Contributing Editor to Harper’s Bazaar India. In addition, his work for GQ South Africa along with contributions to ELLE India, & VOGUE India have been widely appreciated within the industry.
Prayag resides in Mumbai with his husband and frequent collaborator, fashion photographer Porus Vimadalal.